Patrick Coombe
Brand new, clueless and broke At one point or another, most people start out here. You are new to the industry, really have no idea what you are doing and are strapped for cash. With all that in mind: you still have a passion for learning and believe in your heart that you can help people with their website [...]
Plugins are complicated, expensive, and most of all taxing on your website speed. They add lots of unnecessary extra CSS and JavaScript to your website and can even cause issues if not updated. There are quite a few plugins that I personally use out of sheer convenience, however I will always try to use a custom solution before I [...]
By now I’m sure that you’ve heard the news: Google is indexing and displaying Tweets in Google. A few months back they began displaying them in mobile results, and now they are displaying them in desktop as well. Begin by typing this special code into Google: site:yoursite.com enable=tweets Haha! Just kidding :) It's gonna be a little harder than [...]
When I sat down last week with my sweet vanilla latte to read my morning dose of SEO, it wasn't Rand's video that perturbed me but the link within his transcription which basically said "modern SEO requires almost no technical experience." Rand gave an awesome rundown on this weeks whiteboard Friday but as a full-time SEO consultant myself I [...]
I was recently made aware of this interesting change in the SERPs, and had to find an example for myself. Apparently Google is displaying images from within PDFs and displaying them as a JPEG. In one case I found, they converted the entire PDF into a JPEG. To illustrate, I did a search for a term that I knew [...]
Update September 2015 - Well apparently Google is now going after some of these companies. I'm not gonna say "I told you so" but I really did tell you so. I like to keep my eye on the competition, but I also like to keep my eye on the darker side of the SEO sales world. These calls are [...]
As an SEO consultant you probably already know a thing or two about risk. SEO in general is all about taking calculated risks. Should I disavow this link? Is this page too spammy? Am I using too many keywords? Just know this: if you are starting to get some larger contracts and want to really start banking the big [...]
Dear SEO specialists, newbies, experts, and know it all's - How's it going? You might know me as Googlebot, the algorithm, Penguin, Panda or a slew of other nicknames. Today I'd like to offer up some helpful advice that I've been holding onto for a very long time. This is the first and last time I am going to [...]
The best blackhat SEO's in the world are the ones that look like whitehats. Today I'm going to take competitor research to the next level. We're going to define, identify, and analyze the private blog networks your competitors are using to rank and bank. But why are we doing this? That is really something you have to answer yourself. [...]
Note: Per the title, this is a friendly audit and more of a project-style post and not an attack or personal criticism of Matt in any way. I resepect Matt as an engineer and a person. To start off, it is worth noting that this is the epitome of a non-commercial hobby blog. He is not selling anything, has [...]