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Ye Olde Blog of SEO
Oct 01

Twitter double click this picture – how does it work?

I stumbled upon Conrad Hackett’s nifty little Twitter trick tonight, which managed to put a smile on my face and scratch my head for a brief instant 🙂

The tweet plays a bit of a mind trick by asking the user to double click the picture.

Upon looking at the “first” photo, it appears to be a white and grey illustration of a kid laying in his bedroom.

double click picture twitter trick

Once double-clicked, the photo “transforms” into the same kid laying within some heavenly atmosphere:

double click picture twitter trick 2

Cool, huh?

So how does it work?

I must say, this is a nifty trick. It uses an extremely simple technology but uses advanced photo illustration techniques.

You see, when a photo is double clicked within Twitter, it is opened up within an overlay that uses a darker background than the one on Twitter’s timeline.

The photo takes advantage of this by using contrasting colors. That is basically it!

I tested this by opening the PNG up in Photoshop, dropping a transparent layer below the photo, and filling it with black.

proof of concept twitter double click

Image credit goes to TAKI.

About The Author

Patrick is an SEO blogger and the founder of Elite Strategies, an SEO and internet marketing agency located in Delray Beach, FL.